Plush toy collectors on TikTok and Instagram are sharing videos of newly restocked Christmas-themed Jellycats (like the viral gingerbread man and festive Amuseable trees) appearing in boutique toy shops this week. Fans are scrambling to buy them out of season, commenting: "Buying a Christmas tree plushie in May because I know it will be sold out and scalped for £100 by October." Another joked: "My room currently looks like a winter wonderland because the holiday restocks happened during a heatwave."
