Pool Floats and Plastic Reindeer: Bracing for the Impending Retail 'Christmas Creep'

Over on global Christmas countdown hubs, a popular meme captioned "IT’S JUNE. Too soon to put the Christmas tree up?" triggered a wave of retail-induced anxiety among American commenters. Users joked about the impending dread of walking into a Costco, Target, or Home Depot next month and inevitably seeing plastic reindeer and tinsel displayed right next to the summer pool floats. The consensus is that retail "Christmas creep" will hit stores long before the countdown even reaches 100 days.